Goal: Share basic Google Analytics metrics marketers should keep in mind when assessing their website’s traffic, specifically based on the goal of their sites.
A Quick-Start Guide to Key Metrics on Google Analytics
By Lauren Gilde on Nov 23, 2016 8:00:00 AM
Millennials and Home Ownership: The American Daydream?
By Mimi Flowers on Nov 10, 2016 11:58:13 AM
Along with having a new car or two in the driveway, a job for life, two kids and perhaps an adorable dog, owning a home has always been a central part of the American dream. Things like a reasonable housing market; a stable, robust domestic economy and wide, post-war use of the G.I. Bill, made that dream much more achievable for the Silent Generation (born from the late 40s to the early 60s) and Baby Boomers (born in the years following World War II).