To wrap up the Customer Intelligence series that we have been running throughout the summer, here’s a recap of the Customer Intelligence series that our Manager of Customer Intelligence, Deb Morel, has written.
Customer Intelligence in a Nutshell: CI Series Recap
Topics:
Anderson Direct & Digital
Business Case
Consumer Insights
Customer Intelligence
Data Intelligence
Digital Marketing
Direct Marketing
Marketing Strategy
Big Data
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MARKETING MINUTE VIDEO: How to Write a Business Case Using Customer Intelligence Data
Last week, we spoke about how to write a business case and how to leverage Customer Intelligence to get a "yes" on your proposal. In case you missed it, you can read about it here.
Topics:
Anderson Direct & Digital
Business Case
Consumer Insights
Customer Intelligence
Data Intelligence
Digital Marketing
Direct Marketing
Marketing Strategy
Big Data
Video
Continue Reading
