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Amanda Botzer

Recent Posts

Direct Marketing Quality Assurance

By Amanda Botzer on Nov 28, 2012 10:00:40 AM

Back in September I wrote about our company’s quality mission statement, which highlighted how Anderson strives to provide the highest level of quality and direct marketing services in the industry. This time I want to share Anderson’s quality policy mission statement: We are committed to understanding our customers’ expectations and meeting or exceeding those expectations as we continuously improve our processes. As a company, we strive to reach perfection and are always looking for ways to improve our procedures.

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Offset Printing vs. Digital Printing

By Amanda Botzer on Nov 26, 2012 10:00:16 AM

Offset Printing:

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New Postal Regulations for Self-mailers

By Amanda Botzer on Oct 22, 2012 9:00:02 AM

Effective January 5, 2013 the Postal Service will revise Mailing Standards of the United States Postal Service, Domestic Mail Manual (DMM) 201.3.14, to provide new standards for folded self-mailers (FSM) and non-enveloped mail pieces that are mailed at automation or machinable prices.

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USPS Fun Facts: Direct Mail Marketing

By Amanda Botzer on Oct 19, 2012 9:00:15 AM

How much do you know about the U.S. Postal Service? Check out these interesting facts from the post office.

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New Production Equipment: Xerox iGen4s

By Amanda Botzer on Oct 10, 2012 9:00:53 AM

Anderson Direct Marketing has seen a huge increase in mail volume over the past year, and to accommodate this increase we have made a few production floor upgrades by increasing our inkjet, folding and gluing capacity. We have also replaced our Xerox iGen3 digital printers with 5 brand new Xerox iGen4s. The new Xerox iGen4 has the ability to run a 14.33” x 26” digital press sheet, which means we can produce more pieces at a faster rate.

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Direct Marketing Quality Mission Statement

By Amanda Botzer on Sep 19, 2012 9:17:39 AM

Here at Anderson Direct Marketing, we pride ourselves on our commitment to quality as noted in our direct marketing quality mission statement: Anderson Direct Marketing is committed to providing the highest level of quality and direct marketing services in the industry. We accomplish this by educating and communicating with our associates to drive quality and consistent timeliness for our clients.

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